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Sizmek Ad Suite

Sizmek Ad Suite

Overview

What is Sizmek Ad Suite?

Sizmek Ad Suite, now from Amazon Advertising (acquired December 2019) is a global, multichannel ad server used to create, distribute, customize, measure, and optimize campaigns across a variety of screens. It offers multiple options for creative authoring, streamlined campaign management…

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Recent Reviews

Sizing up Sizmek

8 out of 10
March 17, 2017
Incentivized
We use an ad ops team but also have our digital planners use as well. It allows us to track our digital. Campaigns
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My time with Sizmek

8 out of 10
January 16, 2017
Incentivized
Sizmek is being used by my department as well as the entire organization. As a full service advertising agency, our organization utilizes …
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Popular Features

View all 13 features
  • Display advertising (9)
    8.0
    80%
  • Ad campaign creation (9)
    8.0
    80%
  • Ad deployment (9)
    7.0
    70%
  • Ad dashboards (9)
    6.0
    60%
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Pricing

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N/A
Unavailable

What is Sizmek Ad Suite?

Sizmek Ad Suite, now from Amazon Advertising (acquired December 2019) is a global, multichannel ad server used to create, distribute, customize, measure, and optimize campaigns across a variety of screens. It offers multiple options for creative authoring, streamlined campaign management tools,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find…

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Features

Ad Network Integration

Integration with main ad networks, and exchanges to make accurate media buys.

4.4
Avg 7.4

Ad Campaigns

Features related to creating and deploying ad campaigns.

7
Avg 7.8

Ad Reporting & Analytics

Features related to reporting on and analyzing advertisements.

7.8
Avg 7.8
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Product Details

Sizmek Ad Suite Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Sizmek Ad Suite, now from Amazon Advertising (acquired December 2019) is a global, multichannel ad server used to create, distribute, customize, measure, and optimize campaigns across a variety of screens. It offers multiple options for creative authoring, streamlined campaign management tools, advanced dynamic creative optimization capabilities, and Media Rating Council-accredited measurement.

Reviewers rate Ad attribution reporting highest, with a score of 9.

The most common users of Sizmek Ad Suite are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(27)

Reviews

(1-3 of 3)
Companies can't remove reviews or game the system. Here's why
Collin Berg | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Incentivized
As a creative, I use Sizmek to upload all assets that the publishers use. After the creative process is done, we upload HTML5 ready and Rich Media Enabled Ads that are then tagged and sent to the publishers. In addition, we use Sizmek to track conversions, conversion revenue and basic metrics include clicks, impressions, CTR etc. for our campaigns. Our clients are usually direct response based, so being able to create and add pixels and track results with assurance is very important.
  • Uploading multiple ads in bulk
  • It's pretty easy to use from an ad serving standpoint, with functionality being intuitive, a lot of great reporting features.
  • The creative showcase is a good place for learning and finding resources for when it comes to HTML5 builds
  • User Interface is dated and clunky
  • Learning Curve is steeper than Google's Doubleclick and requires packaging ads differently
I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
Ad Campaigns (5)
48%
4.8
Ad campaign creation
60%
6.0
Ad deployment
90%
9.0
Display advertising
90%
9.0
Ad display and retargeting segmentation
N/A
N/A
Sequence targeting
N/A
N/A
Ad Network Integration (2)
N/A
N/A
Data Transfer
N/A
N/A
DSP integration
N/A
N/A
Ad Reporting & Analytics (6)
85%
8.5
Ad dashboards
70%
7.0
Ad performance reports
90%
9.0
Ad conversion tracking
90%
9.0
Ad attribution reporting
90%
9.0
Cross-channel ad management
90%
9.0
Ad forecasting and optimization
80%
8.0
  • Being versed in all the ad platforms allows our creative agency to be open to all opportunities a client or publisher might need creative for.
  • Tag auditing client's websites is made much easier with the testing mode pop-up function for conversion tags
When it comes to serving Ads, Doubleclick does a better job with QA and handling creative in my opinion. However the tagging system is more diverse and handy in Sizmek.
Lisa Cao | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It was used as an ad server by department--I was on the BMW/MINI team that used it. It helps consolidate creative by placement (easy to view creative in the server) and there's good customer service support.
  • Sizmek is user-friendly--there are help guides easily available
  • Sizmek has great customer service--dedicated account team to support questions
  • Export function should export files in a smaller Excel size
  • An online walk-through for beginners
Sizmek is great for a full-service media agency due to its ease of use and customer service. When I was at a large media agency, Sizmek was a very useful ad-server for junior media buyers to learn transparency in all aspects of the media buying process.

Ad Campaigns (5)
84%
8.4
Ad campaign creation
80%
8.0
Ad deployment
90%
9.0
Display advertising
90%
9.0
Ad display and retargeting segmentation
80%
8.0
Sequence targeting
80%
8.0
Ad Network Integration (2)
60%
6.0
Data Transfer
60%
6.0
DSP integration
60%
6.0
Ad Reporting & Analytics (6)
83.33333333333334%
8.3
Ad dashboards
90%
9.0
Ad performance reports
90%
9.0
Ad conversion tracking
80%
8.0
Ad attribution reporting
80%
8.0
Cross-channel ad management
80%
8.0
Ad forecasting and optimization
80%
8.0
  • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
  • Sizmek has had a postive impact on employee morale due to ease of use
We selected Sizmek because they are trusted and respected in the industry, and known for customer service.
April 26, 2016

Sizmek is my favorite

Sarah Katcher | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I've previously used Sizmek as our ad server, RFP/Proposal process manager, and reporting tool. Sizmek created a seamless transition from one step to the next, is user friendly, and dynamic to allow the user to do whatever they need. I love Sizmek.
  • Smart Planning - this is the tool that provides a process for RFPs, Proposals, and Final IO issuance. This tool was great not only to facilitate these processes, but housed all of these documents on a platform that anyone can view at a later date, prevented errors, and cut time in evaluation and implementation
  • Reporting - the reporting interface is very user friendly and can pull whatever you need. The export is easily made into a pivot as opposed to being formatted, and made our analytics timeline more client-appeasing
  • Support - the Sizmek support team is AMAZING! Very responsive, helpful, and timely.
  • Making changes to existing/live placements can be difficult, but I don't think this can be avoided in any ad server
Sizmek overall is my favorite ad server, media tool, and reporting interface. I'd recommend Sizmek for anyone.
Ad Campaigns (5)
80%
8.0
Ad campaign creation
100%
10.0
Ad deployment
100%
10.0
Display advertising
100%
10.0
Ad display and retargeting segmentation
100%
10.0
Sequence targeting
N/A
N/A
Ad Network Integration (2)
N/A
N/A
Data Transfer
N/A
N/A
DSP integration
N/A
N/A
Ad Reporting & Analytics (6)
100%
10.0
Ad dashboards
100%
10.0
Ad performance reports
100%
10.0
Ad conversion tracking
100%
10.0
Ad attribution reporting
100%
10.0
Cross-channel ad management
100%
10.0
Ad forecasting and optimization
100%
10.0
  • Process efficiency
  • Reporting capabilities
  • Customer service
  • dcm, adswerve and dfa
Sizmek is much more user friendly, provides better support, and offers more 'planning' tools beyond trafficking.
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